Located in Orange County, California with resources throughout the country, B Scene was founded in 1996 with twenty-two friends, family members, and associates. After spending more than twenty years in the marketing industry, working for large firms and corporations, the B Scene staff all agreed that marketing and advertising had become “vanilla” — boring and lacking in impact . B Scene's vision began…

Lancona is dedicated to providing cost-efficient services and products to B Scene clients. Therefore, B Scene purchases services from local businesses during regular work hours and B Scene staff members work from home offices.

B Scene expects the highest quality, quickest responses, and fairest rates from our vendors. The B Scene staff is expected to deliver fresh ideas, impeccable service, and unsurpassed commitment to our clients. In turn, B Scene only wants to work with companies who are determined to succeed and increase their revenue.

By providing our clients with the most exciting and effective public relations, marketing, and advertising campaigns in order to garner attention and generate revenue for their companies, B Scene will become the leader in advertising on the west coast, while our clients become front-runners in their industries.

After years of observing creative employees becoming bored, tired, and lack-luster in the confines of uninspiring cubicles with bad lighting in stale corporate environments, B Scene CEO, Caren Lancona, made a decision to change all of that.

Lancona requires the B Scene staff be out with people in the mix of their metropolitan cities and savvy about current community trends and happenings. In order to get thought processes flowing and energy levels elevated, Lancona conducts B Scene staff meetings at Sports Club LA and OC after energizing workouts.

In addition, Lancona encourages B Scene’s clients to get out of the office and meet with B Scene at high vitality locations, such as fun restaurants and activity-oriented venues. An integral part of B Scene’s marketing plan is creating energy and generating excitement about a company's products and services. The more enthusiasm B Scene clients bring, the more effective the collaborations!